CompetitiveВ AnalysisВ
OneВ ofВ theВ fewВ advantagesВ JapadogВ hasВ overВ itsВ competitorsВ isВ thatВ theyВ areВ theВ mostВ
wellВknownВ hotВ dogВ standВ inВ Vancouver.
В AsВ theyВ wereВ awardedВ "
BestВ ofВ Vancouver” 3ВВ yearsВ
consecutively.
В В ShopsВ locatedВ atВ theВ YVRВ airport,
В RobsonВ Street,
В andВ RichmondВ hasВ provenВ
toВ beВ veryВ successfulВ towardsВ theВ company.
В TheseВ locationsВ provideВ easyВ accessibilityВ forВ
potentialВ consumers.
В TheВ airportВ providesВ peopleВ fromВ allВ overВ theВ worldВ toВ grabВ aВ quickВ biteВ
beforeВ theirВ nextВ flight.
В WhatВ betterВ thingВ toВ grabВ thanВ aВ culturalВ fusionВ hotВ dogВ aВ customerВ hasВ
neverВ triedВ before?
В В TheВ convenienceВ ofВ JapadogВ makesВ itВ easierВ forВ busyВ people,
В andВ henceВ
whyВ theВ restaurantВ locationВ isВ onВ RobsonВ.
В WhileВ providingВ convenienceВ forВ customers,
В
JapadogВ alsoВ bringsВ aВ uniqueВ tasteВ toВ theВ market.
В ThisВ uniqueВ tasteВ canВ beВ thoughtВ ofВ asВ anВ
advantageВ overВ otherВ hotВ dogВ vendors/В restaurants.
В ThisВ differentialВ advantageВ inВ cultureВ canВ
attractВ manyВ consumersВ roamingВ aroundВ theВ area.
В TheВ NorthВ AmericanВ cultureВ forВ comfortВ
foodВ usuallyВ consistsВ ofВ hamburgers,
В fries,
В andВ mostВ importantlyВ forВ JapadogНѕВ hotВ dogs.
В ThisВ
isВ oneВ ofВ theВ mainВ reasonsВ whyВ JapadogВ wasВ ableВ toВ gainВ itsВ popularityНѕВ anВ ethnic…...